{"id":4859,"date":"2026-03-16T12:47:50","date_gmt":"2026-03-16T11:47:50","guid":{"rendered":"https:\/\/confidex.de\/?p=4859"},"modified":"2026-03-23T13:19:38","modified_gmt":"2026-03-23T12:19:38","slug":"corporate-financing-with-confidex-simply-explained-2","status":"publish","type":"post","link":"https:\/\/confidex.de\/en\/corporate-financing-with-confidex-simply-explained-2\/","title":{"rendered":"Understanding investor search: Introduction"},"content":{"rendered":"\n<h4 class=\"wp-block-heading has-text-align-left has-virtue-primary-color has-text-color has-link-color wp-elements-1\" style=\"font-size:15px;text-transform:uppercase\"><strong>Series | Insights into investor processes<\/strong><\/h4>\n<style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box4858_b65f44-04 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box4858_b65f44-04 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-info-box4858_b65f44-04 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box4858_b65f44-04 .kt-info-svg-icon-flip, .kt-info-box4858_b65f44-04 .kt-blocks-info-box-number{font-size:50px;}.kt-info-box4858_b65f44-04 .kt-blocks-info-box-media{color:#fbbc1e;background:var(--global-palette7, #eeeeee);border-color:var(--global-palette7, #eeeeee);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;}.kt-info-box4858_b65f44-04 .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box4858_b65f44-04 .kt-infobox-textcontent h2.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.kt-info-box4858_b65f44-04 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box4858_b65f44-04 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box4858_b65f44-04 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box4858_b65f44-04\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_eye kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M1 12s4-8 11-8 11 8 11 8-4 8-11 8-11-8-11-8z\"\/><circle cx=\"12\" cy=\"12\" r=\"3\"\/><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h2 class=\"kt-blocks-info-box-title\">How successful investor searches really work<\/h2><p class=\"kt-blocks-info-box-text\"><br\/>Many entrepreneurs assume that investor processes are primarily a question of having the right contacts.<br\/><br\/>If the right investor is found, it is assumed that this will almost automatically lead to financing.<br\/><br\/>In practice, however, the picture is different.<br\/>Investor processes rarely fail due to a lack of capital.<br\/>And also rarely due to a lack of investors.<br\/><br\/>They often fail due to three factors:<br\/><br\/>&#8211; unclear positioning<br\/>&#8211; unstructured investor approach<br\/>&#8211; lack of process management<br\/><br\/>A successful investor search is therefore not a random process.<br\/>It is a project that can be structured.<br\/><br\/>In practice, such a process comprises several consecutive steps:<br\/><br\/>&#8211; the analysis of the company<br\/>&#8211; the development of a convincing investment case<br\/>&#8211; the selection of suitable investors<br\/>&#8211; a structured approach<br\/>&#8211; and active management of the entire process<br\/><br\/>It is precisely these aspects that determine whether initial discussions actually result in financing.<\/p><\/div><\/span><\/div>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"has-virtue-primary-light-color has-text-color has-link-color wp-elements-2 wp-block-paragraph\"><a href=\"https:\/\/confidex.de\/en\/understanding-the-search-for-investors-advice-instead-of-mediation-part-1\/\">The first article in the series deals with a fundamental question:<br\/>Why successful investor searches have less to do with mediation than with structured advice.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Investor processes are rarely a question of contacts. The decisive factors are structure, preparation and a convincing investment case. <\/p>\n","protected":false},"author":3,"featured_media":4862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"kt_blocks_editor_width":"","footnotes":""},"categories":[37],"tags":[29,25,28,19,26,24,21,20],"class_list":["post-4859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-einblicke","tag-factoring","tag-factoring-fuer-kmu","tag-finanzierungsinstrumente","tag-investoren-finden","tag-investoren-fuer-unternehmen","tag-kmu-finanzierung","tag-unternehmensfinanzierung","tag-wachstumsfinanzierung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Understanding investor search: Introduction | CONFIDEX GmbH<\/title>\n<meta name=\"description\" content=\"Successful investor searches are not the result of contacts, but of 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